Privacy Policy
Last updated: August 11, 2026
1. Who We Are
This Privacy Policy explains how Allyson Kate VanMaaren, operating as a sole proprietor (Einzelunternehmen), collects, uses and protects personal information when you visit this website, subscribe to our newsletter, submit a questionnaire, book or purchase services, or otherwise interact with us.
Data Controller
Allyson Kate VanMaaren
Soldanellenweg 49/4
1220 Vienna, Austria
Email: allysonvanmaarencoach@gmail.com
We process personal data in accordance with the General Data Protection Regulation (GDPR), the Austrian Data Protection Act (DSG), and applicable Austrian telecommunications and privacy legislation.
2. What Personal Information We Collect
Depending on how you interact with our website and services, we may collect the following categories of personal information:
Information you provide to us
This may include:
First and last name
Email address
Age
Gender
Occupation and working hours
Fitness, nutrition and wellness information
Fitness and wellness goals
Information about challenges or barriers related to your goals
Information about previous fitness or wellness programs
Information you voluntarily provide through questionnaires, registration forms or other communications
Some information voluntarily provided through our questionnaires may relate to a person's health or wellbeing. We process such information only where there is an appropriate legal basis under applicable data protection law.
Information collected when you use the website
When you visit our website, certain technical information may be processed, such as:
IP address
Browser and device information
Date and time of your visit
Pages visited and interactions with the website
Technical information required for website security and functionality
Some of this information may be collected through cookies or similar technologies.
3. How We Use Your Information
We may process your personal information for the following purposes:
To operate and maintain our website
To respond to enquiries and requests
To manage newsletter subscriptions
To communicate with you about our services
To manage waitlists and program registrations
To provide fitness and coaching services
To understand your goals and requirements
To manage bookings and appointments
To process payments
To provide and manage training programs
To analyse website usage and improve our website and services
To maintain website security and functionality
To comply with legal and regulatory obligations
We do not use your personal information for purposes that are incompatible with those described in this Privacy Policy unless otherwise permitted or required by law.
4. Legal Bases for Processing
Depending on the circumstances, we process personal data on the following legal bases under the GDPR:
Consent
Where you have given your consent, we may process your information for purposes such as receiving marketing communications or using non-essential analytics cookies.
You may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.
Contract and pre-contractual measures
We may process information when this is necessary to provide services you have requested, manage your coaching relationship, process a booking or payment, or take steps at your request before entering into a contract.
Legal obligations
We may process information where necessary to comply with legal or regulatory obligations, including accounting and tax requirements.
Legitimate interests
Where permitted by law, we may process information where this is necessary for our legitimate business interests, such as maintaining website security, preventing misuse and improving our services, provided that these interests do not override your rights and freedoms.
5. Google Forms
Some questionnaires and registration forms linked from this website are provided through Google Forms.
When you submit a Google Form, the information you provide may include your name, email address, age, gender, occupation, working hours, fitness and wellness information, goals, challenges and information about previous programs or experiences.
The information submitted through these forms is processed using Google's services.
Google may process information in accordance with its own privacy policies and terms. Where applicable, information may be processed or stored on servers located outside the European Economic Area (EEA).
Please only provide information that is relevant to the questionnaire or service you are requesting. If you voluntarily provide health-related or other sensitive information, such information may receive additional protection under applicable data protection law.
6. Newsletter and Email Communications
We use Squarespace Email Campaigns to manage our newsletter and email communications.
If you subscribe to our newsletter, we may process your name and email address to send you newsletters, updates, information about programs and services, and relevant promotional communications.
Newsletter subscriptions are based on your consent where required by law.
You can unsubscribe at any time by using the unsubscribe link included in our emails.
We do not sell or rent our newsletter subscriber lists.
7. Squarespace and Website Hosting
This website is hosted and operated using Squarespace.
Squarespace may process technical information necessary to provide website hosting, security, functionality and other website services, including information such as IP addresses, device information and website usage data.
Squarespace may also use cookies and similar technologies as described in our cookie settings and applicable Squarespace privacy documentation.
8. Squarespace Analytics
We use Squarespace Analytics to understand how visitors interact with our website and to improve our content, services and user experience.
Depending on the analytics configuration and applicable consent requirements, analytics technologies may collect information such as pages viewed, visitor interactions, device information and other website usage information.
Where consent is legally required for analytics technologies, these technologies will only be used after the required consent has been obtained.
You can manage your cookie preferences through our cookie settings.
9. Trainerize
We use Trainerize as an external platform for fitness coaching and training services.
When you use Trainerize as part of a coaching relationship, information relevant to your training and progress may be processed through the platform. Depending on the services provided, this may include information relating to fitness goals, workouts, progress, nutrition, measurements and other information voluntarily provided as part of your coaching program.
Trainerize processes information according to its own privacy policy and terms.
10. Payments and Stripe
Payments for our services may be processed through Stripe using external payment links.
Payment card information is entered directly into Stripe's payment environment. We do not intentionally collect or store your complete payment card details on this website.
Stripe processes payment information in accordance with its own privacy policy and applicable data protection and payment-security requirements.
We may receive information such as payment status, transaction details and other information necessary for accounting, order management and service provision.
11. Social Media Links
Our website may contain links to our social media profiles, including:
YouTube
Instagram
LinkedIn
These are external links. We do not intentionally transmit personal information to these platforms merely because you visit our website and see a link.
If you click on a social media link, you will leave our website and the respective platform's privacy policy and terms will apply.
We do not currently embed social media feeds or social media content directly into the website.
12. Cookies and Similar Technologies
Our website uses cookies and similar technologies.
Some cookies are technically necessary for the website to operate, provide security and enable requested functionality.
Other technologies, including analytics technologies, may require your consent under applicable Austrian law.
Where consent is required, non-essential cookies or similar technologies will only be activated after you provide the required consent.
You can manage or withdraw your cookie preferences through the cookie settings available on our website.
For more information about the cookies used by Squarespace, please refer to our cookie settings and the relevant information provided by Squarespace.
13. Third-Party Service Providers
To operate our website and provide our services, we currently use the following third-party providers:
Squarespace – website hosting and website functionality
Squarespace Email Campaigns – newsletter and email communications
Squarespace Analytics – website analytics
Google Forms / Google – questionnaires and form submissions
Trainerize – fitness coaching and training services
Stripe – payment processing
YouTube, Instagram and LinkedIn – external social media links
Depending on their role, these providers may process personal information on our behalf or as independent controllers.
We only provide or make information available to third parties where this is necessary for the relevant service, required by law, based on your consent, or otherwise permitted under applicable data protection law.
14. International Data Transfers
Some of the third-party providers we use may process personal information outside the European Economic Area (EEA).
Where personal information is transferred outside the EEA, we rely on an applicable legal mechanism under data protection law, such as an adequacy decision, Standard Contractual Clauses or another legally recognised safeguard, where required.
Further information about international data transfers may be available in the respective privacy policies of our service providers.
15. How Long We Keep Your Information
We retain personal information only for as long as necessary for the purposes for which it was collected or as required by applicable law.
Different types of information may be retained for different periods.
For example:
Newsletter information is generally retained until you unsubscribe or request deletion, unless another lawful reason for retention applies.
Information relating to coaching services may be retained for the duration of the client relationship and for any additional period required for legal, accounting or contractual purposes.
Payment and accounting information may be retained for the periods required by Austrian tax and commercial law.
Information submitted through questionnaires may be retained for as long as reasonably necessary to manage the relevant enquiry, program or coaching relationship.
Where a specific retention period cannot reasonably be determined in advance, we use the relevant legal requirements and the purpose of the processing as criteria for determining the retention period.
16. Your Rights Under the GDPR
Subject to the applicable legal requirements, you have the right to:
Request access to your personal data
Request correction of inaccurate or incomplete data
Request deletion of your personal data
Request restriction of processing
Object to certain processing activities
Request data portability
Withdraw consent where processing is based on consent
Lodge a complaint with a data protection supervisory authority
To exercise your rights, please contact us using the contact details below.
You also have the right to lodge a complaint with the competent data protection supervisory authority in Austria:
Austrian Data Protection Authority (Datenschutzbehörde)
17. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
18. Automated Decision-Making
We do not use your personal information for automated decision-making that produces legal effects or similarly significant effects on you.
19. Children's Privacy
Our website and services are not intentionally directed toward children.
We do not knowingly collect personal information from children without appropriate consent or another lawful basis.
If you believe that a child has provided us with personal information, please contact us so that we can take appropriate steps.
20. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or data processing practices.
If we introduce new services or technologies that involve additional processing of personal information, this Privacy Policy may be updated accordingly.
The latest version will always be published on this website.
Last updated: August 11, 2026
21. Contact
If you have questions about this Privacy Policy, our processing of personal information, or your data protection rights, please contact:
Allyson Kate VanMaaren
Soldanellenweg 49/4
1220 Vienna, Austria